Rewards for keeping healthy. Fancy it?
Join 1.7 million members who have our award-winning Health and Life insurance. You'll get rewards and discounts from top brands - to help you get healthier.
Vitality insurance rewards you for keeping healthy
Our members saved £60 million with our rewards in 2023*
*Data from the VitalityLife Claims Report 2024
Individual partner terms and conditions, and qualifying plans, will apply
Here's how it works...
Choose your cover
Buy a qualifying Vitality Health or Life insurance plan - you can customise your cover you need. Get a quote online in minutes.
Get started
And once you're a member, download our Member app. It means you can manage you care and claims all from your smartphone.
Savings from day one
You could save hundreds a year on top brands. And enjoy even more rewards when you keep up healthy habits and earn Vitality points.
Help to get healthier
You'll get expert tools and tips, tailored to you. So that you can build healthy habits that stick.
And, here's why our members love Vitality
You can stay active in so many different ways
I really think that the Vitality Programme is one of the best programmes out there ... I enjoy being active. It doesn't matter if it's running, working at the gym, doing my garden. I enjoy being active because it makes me feel good, mentally and physically.
Get covered. Get rewarded.
Find the insurance cover that's right for you - and get a quote online, in minutes
Health insurance
Helps cover the cost of private healthcare, such as seeing a consultant or getting surgery
Life insurance
Provides a pay out to your loved ones if you pass away, become seriously ill or injured.
Still not sure?
Speak to our team. They'll answer any questions you have about our insurance products and rewards.